139805716 © Andrii Yalanskyi | Dreamstime.com
Wooden blocks with coins and the word 'wage' and an up arrow
Slowing home-price growth and lower mortgage rates are causing wage growth to outpace monthly housing costs.
5130118 © Mark Hryciw | Dreamstime.com
Single-family home under construction
198173056 © Dark1elf | Dreamstime.com
Baby Boomer woman works on laptop at her couch
4704119 © Andrew Orlemann | Dreamstime.com
A 'For Sale' sign in front of a suburban home
Sekisui House
Interiors of Sekisui House's Shawood line of homes
Sign up for Pro Builder Newsletters
Get the latest news and updates.

Design

388375031 © Mbaarquitetura | Dreamstime.com
Sitting room designed with warm earth tones
From earth tones to spa-inspired spaces, read on to learn which home design trends are here to stay
Sept. 8, 2025
35408819 © Volodymyr Kyrylyuk | Dreamstime.com
Row of townhomes against blue sky
Townhomes have has grown in popularity due to their relative affordability compared with single-family detached homes, but that could be changing
Sept. 8, 2025
99811227 © Darryl Brooks | Dreamstime.com
View of Denver skyline from City Park
A zoning change to allow five-story, single-stair buildings in Colorado could help increase inventory in cities strapped by affordability challenges
Aug. 26, 2025
22336972 © Lmphot | Dreamstime.com
Kitchen showing adaptive features
Senior housing communities often design with adaptivity in mind, but using adaptive design principles can help accommodate people of all ages and abilities
Aug. 25, 2025

Construction

hia_summit_banner1
The 2025 Housing Innovation Summit delivered three days of creative thinking and real-world success stories innovation in the residential sector
Sept. 16, 2025
Ivory Innovations
Ivory Innovations Logo
Nominations are open through Oct. 31
Sept. 10, 2025
Liza Hausman / © Endeavor Business Media
Liza Hausman / WIRC hero
In this episode of Women at WIRC, we talk with Houzz’s vice president of industry marketing Liza Hausman about how home builders can stay up to date on the latest marketing tools...
Sept. 9, 2025
31347653 © Hongqi Zhang (aka Michael Zhang) | Dreamstime.com
Construction workers collaborating at a jobsite
In July, there were 306,000 open, unfulfilled construction jobs, compared with 242,000 the prior month
Sept. 4, 2025

Business Management

33129403 © Ragsac19 | Dreamstime.com
Foreclosure notice on the front door of a home
Foreclosure filings grew by 18% year-over-year. In August, one in every 3,987 homes in the US had a foreclosure filing
Sept. 12, 2025
21041850 © Lei Xu | Dreamstime.com
Nantucket, Mass.
Not all small towns offer affordable home prices. Some of the nation's top tourist destinations have home values that rival even the largest US metros
Sept. 12, 2025
25796999 © Pricelessphotos | Dreamstime.com
Mortgage loan agreement with a stamp of approval
Lenders loosened their standards slightly in August, giving buyers another leg up
Sept. 11, 2025
130766658 © Sean Pavone | Dreamstime.com
Milwaukee city skyline at sunset
The typical U.S. home sits on the market for 60 days, but in some parts of the country they're selling much more quickly
Sept. 10, 2025

Sales + Marketing

157341511 © Fizkes | Dreamstime.com
First-time homebuyers speak with a real estate agent
Builders are getting creative with their layouts, building smaller footprints, and focusing on amenities geared toward younger generations
Sept. 11, 2025
277886150 © Lacheev | Dreamstime.com
Home builder shows design concepts to client
After years of experience, most design and construction businesses know the types of projects they excel at, but what can pros do to actually attract these jobs? These tips can...
Sept. 3, 2025
115533628 © Fizkes | Dreamstime.com
Older homebuyers looking over plans of a new home
With larger budgets, older homebuyers are choosing where to live based on lifestyle factors. Meanwhile, younger buyers gravitate toward more affordable metros
Aug. 29, 2025
iStock / Getty Images Plus
gettyimages1174958311
Are sales lagging in your market or still robust? Are buyers backing out of contracts? Let us know in this one-question poll!
Aug. 29, 2025

Idea Homes

thumb_6
Article + Video: Eldorado Stone® and Drain-N-Dry™ Lath bring style and performance to the Professional Builder NEWLOOK Idea Home, showcasing products that blend beauty with durability...
Sept. 18, 2025
MiTek
Article + Video: MiTek Systems joins forces with Professional Builder magazine on the New Look Show Home, a cutting-edge project that showcases the future of residential construction...
Sept. 18, 2025

Events

© Endeavor Business Media
phius_hero_wirc_podcast_1
In this episode of Women at WIRC, we talk with passive house pioneer and founder of Phius Kat Klingenberg on why interest in the approach is "skyrocketing" and how resilience ...
Aug. 25, 2025
Sasquatch Contracting
wirc_podcast_hero_mary_peters
In this episode of our Women at WIRC podcast series, Mary Peters, owner of Sasquatch Contracting in Boise, Idaho, tells the story of Yeti Services, a new division that Peters ...
Aug. 7, 2025