flexiblefullpage - default
Currently Reading

Study of Shopper Types

Advertisement
billboard - default

Study of Shopper Types


March 1, 2019
With real estate's peak spring season the horizon, knowing who's buying what in the market can be useful for agents and competing homebuyers. A new study tracks which buyers are local, and which are out-of-towners.
Photo: Unsplash/Sri Lanka

With real estate's peak spring season on the horizon, a new study tracks shopper type, local vs. out-of-towner, by metro.

Local and out-of-towner buyers have different search behaviors and preferences, and these differences widen based on the price range of the market being analyzed. Trulia's research found that in the least expensive U.S. metros, local buyers search in expensive markets, while out-of-towners are more likely to search in the less expensive markets. By contrast, in the most expensive metros, home searchers outside the region more commonly look at the most expensive properties. As well, these buyers are typically coming from more expensive metros, and are generally able to afford more than their local peers.

In this report, we look at where searches into each neighborhood have been coming from. We determined the origins of all searches into each ZIP code and categorized them into locals—users within 100 miles of the ZIP code area or within the same metro—and out-of-towners. We then looked at the relationship between the median home value of each ZIP code and the share of searches in that ZIP emanating from locals.

Read more

Advertisement
leaderboard2 - default

Related Stories

Economics

Gen Z Feels Weight of US Debt Burden While Trying to Enter Housing Market

Current US debt has surpassed levels reached in the aftermath of World War II, with Gen Z bearing the brunt

Design

What Gen-Z Buyers Really Want in a Home

The fervor of planning for Millennials in the home building industry has now pivoted to Gen Z. So, what does this new generation want?

Demographics

Post-Pandemic Trends: Working From Home

A greater share of workers are still working from home than before the pandemic and they're concentrated in the information, professional, and financial services sectors

Advertisement
boombox1 -
Advertisement
native1 - default
halfpage2 -

More in Category

Home builders can maximize efficiencies gained through simplification and standardization by automating both on-site and back-office operations 

Delaware-based Schell Brothers, our 2023 Builder of the Year, brings a refreshing approach to delivering homes and measuring success with an overriding mission of happiness

NAHB Chairman's Message: In a challenging business environment for home builders, and with higher housing costs for families, the National Association of Home Builders is working to help home builders better meet the nation's housing needs

Advertisement
native2 - default
Advertisement
halfpage1 -

Create an account

By creating an account, you agree to Pro Builder's terms of service and privacy policy.


Daily Feed Newsletter

Get Pro Builder in your inbox

Each day, Pro Builder's editors assemble the latest breaking industry news, hottest trends, and most relevant research, delivered to your inbox.

Save the stories you care about

Lorem ipsum dolor sit amet lorem ipsum dolor sit amet lorem ipsum dolor sit amet.

The bookmark icon allows you to save any story to your account to read it later
Tap it once to save, and tap it again to unsave

It looks like you’re using an ad-blocker!

Pro Builder is an advertisting supported site and we noticed you have ad-blocking enabled in your browser. There are two ways you can keep reading:

Disable your ad-blocker
Disable now
Subscribe to Pro Builder
Subscribe
Already a member? Sign in
Become a Member

Subscribe to Pro Builder for unlimited access

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.