Customer Satisfaction

Home Builder Sues Customer For $550,000 After Negative Online Review

Adair Homes, Vancouver, Wash., is suing Wes Brooks for defamation after the Oregon man posted critical comments about the company on Facebook.

Digital Marketing

3 Ways to Optimize Your Website for Greater Revenue and Happier Customers

Consumers aren’t static, and your website should not be either. Why it pays to make sure your website meets consumer expectations for a positive online experience 

Customer Satisfaction

How Do You Measure the Customer Experience?

In the Consumer Age, go beyond standard buyer surveys to understand the whole journey

Save Thousands of Dollars by Keeping a Jobsite Clean

Want to know the easiest way for a builder to save money when building a new home? 


The Amazon of Home Building—or How to Disrupt the Industry

Home builders should stop worrying about disruption and become the disruptor

Reducing Hot Water Wait Time

Homeowners routinely complain about how long it takes for hot water to reach the tap, but the solution is easier than you think

Digital Marketing

Mastering Customer Feedback—More Important Than Ever

Today, consumers have the power with a single review to make or break a business. You need to play an active role in that process, shaping customer ratings into a strategic tool that makes your business smarter, more efficient, and more profitable 

Construction Quality = Customer Satisfaction

A comprehensive commitment to construction quality ultimately leads to satisfied homebuyers and more referrals

Sales + Marketing Best Practices

Road Map for a Great Customer Journey

Buying a home is stressful. Here’s how to ease your buyers’ anxieties and guide them on a path to an excellent experience

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