With their laser focus on the 55-and-older market, I wonder if home builders and developers might be overlooking an emerging niche: singles.
Builders Click Their Way to Luxury Bath
Bathclick.com makes it easier by offering a virtual showroom of luxury bath and kitchen products.
Finding that perfect faucet, distinctive cabinet pull or imported countertop basin for your luxury home buyer’s kitchen or bath can be a real challenge. It usually takes a lot of legwork, either on your part or the buyer’s, to wade through all the options on a trade show floor, browse stacks of catalogs or visit suppliers’ showrooms.
Bathclick.com makes it easier by offering a virtual showroom of luxury bath and kitchen products. The site currently offers a catalog of 10,000 products and hopes to reach 20,000 in a couple of months. Users can browse the catalog, get product specs, get real-time advice and help, comparison shop and order online.
In addition to these basic features, users can check out articles on trends, chat with designers and keep portfolios of preferred products For builders, there is an added advantage. Registering at www.bathclick.com/partner gives builders an average of 30% off list price on all products, plus an additional 10% cash back bonus.