Since the launch of Professional Builder’s Daily Feed newsletter on June 4, 2014, I have scanned thousands upon thousands of news stories about or related to home building in some way.
If you’re not using all possible resources to pursue everyone who has shown interest in your product, you need to start—today.
House in Salinas, Calif. Photo: BrendelSignature/Wikimedia Commoms
To meet sales, marketing, and profit objectives, a firm grasp on a precise number isn’t just a good idea—it’s essential.
Online sales leads are crucial to business, but a new survey finds that builders aren’t taking nearly enough advantage.
Sales are important, but positive customer experience is a gold mine.
Whether via social media or in-person conversation, there's undeniable power in word of mouth
For more effective follow-up with long-term prospects, email is the tool of choice—if you use it properly
Homebuyers on the hunt are obsessed. Here’s how your website can capitalize on their drive and focus
This outdoor space, set at the rear of the home, is an extension of its indoor area (Photo: Christopher Mayer).
Working outdoor space into your entire array of plans makes good business sense
What do new-home seekers really want? Builders, architects, and industry experts clue us in