New Home Marketing

New Home Marketing



Features

As 2016 draws to a close, it’s time for some crystal-ball gazing and best advice for next year 

LGI Senior Management

Left to right: Chuck Birt, VP development, Texas; Jack Lipar, EVP acquisitions; Charles Merdian, CFO; Eric Lipar, CEO; Mike Snider, president and COO; Rachel Eaton, CMO; Kyle Hanna, VP purchasing and national accounts

Features
November 28, 2016

Masters of a challenging niche, LGI turns renters into owners by building homes within reach for entry-level buyers.

Image: MabelAmber via Pixabay

Image: MabelAmber via Pixabay

Features

Making the most of leads means sharing a clear, succinct narrative

Features

Here’s how to make sure you’re getting your money’s worth from hard-won traffic, prospects, and appointments

Are Co-op Sales Worth It?

Photo: Pixabay

Features
September 01, 2016

They can be a silent profit leak, but there are also good reasons to make co-op sales work

Attainable homes are single-family detached houses that aim to be profitable for builders and within reach of buyers currently being shut out of the housing market (Image: KTGY Architecture + Planning/MABO)

Features

Delivering homes that are affordable, appealing, builder-friendly, and profitable is a tall order—or is it? These prototypes offer answers

Features

Seasoned builders share what homebuyers have taught them about delivering the best possible experience

The Penthouses at Lucent in San Diego, designed by Woodley Architectural Group for Shea Homes, draws young buyers and empty nesters alike. Photo: Aron Photography

The Penthouses at Lucent in San Diego, designed by Woodley Architectural Group for Shea Homes, draws young buyers and empty nesters alike. Photo: Aron Photography

Features
July 11, 2016

Two of the largest, most significant buyer groups are in different stages of life, yet are often drawn to similar features in a home. Here’s a look at those intersecting tastes—and how to maximize them.

Features

Those under the age of 35 now make up the largest share of homebuyers

Features
March 14, 2016

Failing to build entry-level homes now could mean fewer homebuyers in the future

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