New Home Marketing

New Home Marketing



Features
September 20, 2013

Professional Builder's House Review design team shows how small details added to a stairway landing, hallway, foyer, or porch can be the special touch that transforms a house into a home.

Features
September 20, 2013

Big cities like Chicago and San Diego are starting to grow again, which improves prospects for urban infill housing. Here?s a look at what Millennials and Baby Boomers are buying.

Features
September 20, 2013

Selling energy-efficient systems requires a bit of comparative math to make the value and savings more tangible to potential home buyers.

Features
September 19, 2013

The 2013 BPAA winner for customer satisfaction shares its Golden Rule for creating fans.

Features
August 23, 2013

Architects and designers see more L-shaped great rooms, more spatial definition, and a stronger connection to the outdoors.

News
May 28, 2013

Home prices in March rose by 10.9 percent from a year earlier, the largest such gain in seven years, according to an index tracking home prices in 20 U.S. cities.

Features
May 22, 2013

Outdoor living spaces continue to rank high on most homeowners’ wish lists. The desire to incorporate a functional outdoor entertaining area into the overall home design appeals to virtually all segments of the market.

News
May 02, 2013

The ranks of LEED certified homes would grow faster if builders appealed more to homeowner’s desire to save money on utilities, says Paul Fisette, a sustainable building expert at the University of Massachusetts at Amherst.

Features
April 26, 2013

The two trophies most builder sales operations covet are more qualified traffic and more sales. An often-overlooked way to attain both is a well-thought-out and executed participation program for Realtors.

Features
April 26, 2013

In home building, the customer is rarely right. Wow, I bet you didn’t think you would see that statement coming from a customer satisfaction expert; but it is true, and here is why.

Pages

April 2014

This Month in Professional Builder

Getting Beyond the Impasse

Outstanding Outdoor Spaces

Taming the Chaos

Designs for First-time Buyers

DIGITAL EDITION
Products

The 2015 Chevrolet Silverado 2500HD delivers the capability heavy-duty truck customers demand, along with greater refinement and control for more comfort and confidence.

Features

Matt Ivey shares how Ivey Homes found a successful medium between in-house sales and outsourcing.