New Home Marketing

New Home Marketing



Features
February 18, 2013

New-home sales expert Bob Schultz offers proven tactics for increasing high-margin sales revenue through options and upgrades. 

Even the hottest-selling plans from a few years ago need updating to match the c

Even the hottest-selling plans from a few years ago need updating to match the current trends in residential design. Professiona

Features
January 30, 2013

Even the hottest-selling plans from a few years ago need updating to match the current trends in residential design. Professional Builder’s House Review team demonstrates how to revitalize past bestsellers.

Key Toll Brothers executives (l. to r.): Martin Connor, CFO; Ed Weber, regional

Key Toll Brothers executives (l. to r.): Martin Connor, CFO; Ed Weber, regional president; Barry Depew, regional president; Fred

Features
December 31, 2012

Arguably better than any of the Giant builders, Toll Brothers built a business that was ready to absorb and pivot from the historic downturn to a new market.

Features
December 16, 2012

Professional Builder’s House Review design team offers six infill housing design concepts.

Designs that were popular during the housing boom will probably need some fine-t

Designs that were popular during the housing boom will probably need some fine-tuning to make them appeal to the current market.

Features
December 10, 2012

Designs that were popular during the housing boom will probably need some fine-tuning to make them appeal to the current market. By updating plans, builders can also trim the fat and save money.

Features
December 03, 2012

Following a mostly flat 2012, home builders are projecting higher revenue and more home sales next year.

13 sales and marketing strategies for 2013

13 sales and marketing strategies for 2013

Features
November 25, 2012

Sales training and management guru Bob Schultz offers a blueprint for improving your sales and marketing efforts.

Best-in-class customer satisfaction

Best-in-class customer satisfaction

Features
November 18, 2012

Award-winning builders share their process for making happy customers.

Infographic: What consumers want in a home

Infographic: What consumers want in a home

News
November 13, 2012

A recent survey of consumers by Builder Homesite illustrates the top three considerations shared by home shoppers across the country. The organization put together this colorful infographic to present some of the survey findings.

3 social media myths debunked

3 social media myths debunked

Features
October 26, 2012

Being “liked” and having many “friends” are highly overrated if you’re not making measurable sales as a result, says sales management guru Bob Schultz.

Pages

Overlay Init