New Home Marketing

New Home Marketing



Generating new-home sales revenue and reducing unnecessary costs are not all tha

Generating new-home sales revenue and reducing unnecessary costs are not all that complicated — when you have a clear and concis

Features
December 31, 2011

Generating new-home sales revenue and reducing unnecessary costs are not all that complicated — when you have a clear and concise action plan. Here are a dozen action steps for boosting your business in 2012.

Features
December 28, 2011

Don’t let your super sellers with bad attitudes control your sales organization. Here are some simple guidelines for handling a prima donna.

home builder, homebuilder, pulte, app

home builder, homebuilder, pulte, app

News
December 14, 2011

The home builder Pulte is launching a new iPad application geared toward home buyers

media relations, reputation management, combating negative publicity, negative p

Nontraditional media sources like third-party review websites and social media outlets can make life difficult for builders. All

Features
November 21, 2011

The rise of user-review websites and social media have made media relations and reputation management even more critical for home builders. Here are proven tactics for combating negative publicity.

zero-energy homes, net zero homes, net zero energy homes, Steven J. Hilton merit

Professional Builder sat down with Meritage Homes CEO Steven J. Hilton to discuss the builder's net-zero offering, selling green

Features
September 22, 2011

Professional Builder sat down with Meritage Homes CEO Steven J. Hilton to discuss the builder's net-zero offering, selling green homes, hot markets, and more.

ipads for construction, tablets for construction, how builders are using ipads,

Touch, zoom, sell: How builders are using tablets to sell homes

Features
September 22, 2011

WCI Communities, Sivage Homes, and William Lyon Homes are among the builders that are connecting with buyers in new ways through the use of tablet computers.

Builders across the country are turning to tablet technology at a growing rate —

Builders across the country are turning to tablet technology at a growing rate — and for a host of business applications.

Features
September 21, 2011

Builders across the country are turning to tablet technology at a growing rate — and for a host of business applications.

certainteed, insulation, online tools, free online tools

certainteed, insulation, online tools, free online tools

News
August 24, 2011

CertainTeed Insulation has introduced three new online tools to help building professionals better market efficiency improvements to homeowners.

The Internet has revolutionized the way customers work with Realtors. Yet most b

new home sales, home sales, selling new homes, selling homes

Features
June 11, 2011

The Internet has revolutionized the way customers work with Realtors. Yet most builders have yet to alter their Realtor programs. New-home sales expert John Rymer offers tips for maximizing Realtor relationships.

Understanding generational influences could be the difference between closing the sale and having potential buyers walk away.

Features
June 11, 2011

Understanding generational influences could be the difference between closing the sale and having potential buyers walk away. Here are some things you should know about how various generations make purchasing decisions, and negotiating strategies that could backfire on you.

Pages

Overlay Init