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Mark Gibbs on Affordable Homes for Active Adults
Builder/developer Mark Gibbs discusses new insights on active adults gained from the success of Silver Springs Village, in Powder Springs, Ga.
Moisture Management
Moisture Management to Prevent Mold
Mold prevention can be a watershed for your business
Best Practices
Can You Relate? What Does Your Company Do to Foster Likability
Most companies we encounter overlook relationship value, the measurable things a company does to create 'likability' between employees and customers
Sales + Marketing
Develop Your Wow! Factor
To make your company stand out, select one thing you do or can do better than any other home builder in your area. Master it throughout your organization and make it part of your standard operating procedure
Sales
The Art of Negotiation—Negotiation Strategies for Home Builders
When home builder Stephen Shaw received a four-page checklist from a customer detailing how the customer perceived their relationship would unfold during construction, he knew he had a problem ...
Comfort + Health
Tips for Controlling Mold
If you're talking about mold in home construction ... Keep an eye on moisture intrusion in wood products, such as framing materials, before they go into a house
Leadership
Your Metrics Road Map
The company plan should support and provide a road map for ownership's vision
Business Management Best Practices
Keeping Score on Your Metrics
Quarterly and yearly planning sessions fall under your strategic planning umbrella, and regular tracking gives you timely, accurate and plentiful data with which to work
Construction
ACQ and Aluminum Don’t Mix
As the industry phases out wood pressure-treated with chromated copper arsenate (CCA), keep in mind that the high level of copper in the alternatives reacts with aluminum, causing corrosion
Wood: Reclaim, Reuse, Repeat
Increasingly, buyers and builders seek out reclaimed wood; used lumber “harvested” from old homes, factories, warehouses, barns, wineries, breweries, and even bridges and railroads