Advertisement
News
News
Human Resources
The Link Between Employee Motivation and Loyalty
Successful employee retention can be attributed to the time taken to determine whether a candidate will thrive in the organization
Indoor Air Quality
Something's in the Air
Home builders need to be keenly aware of how the construction process can affect home indoor air quality
Reaching Move-Up Buyers
The problem with plan According to the builder, Juniper Hill is currently selling at $425,000 in Charles Town, W.V. Although the plan currently has some weak spots, the price needs to increase when built in the next location, Loudoun County, Va., which means the plans need to be adjusted to make this happen.
Customer Satisfaction
Customer Feedback: The Test Kitchen
A lot of home builders are giving themselves heartburn by insisting on more survey responses when accurate results can be obtained from a much smaller number of returned questionnaires. Why the focus on quantity vs. quality?
Sales
New Prospects vs. Be Backs
Statistics show that "Be back" customers — those returning for a second or third visit — are almost four times as likely as new prospects to purchase a home. What is the goal with "Be back" customers? Does the approach change for a first time customer?
Planning + Development
Land Acquisition and Development Finance, Part 4
This fourth article in the Land Acquisition and Development Finance series discusses the different types of financing available for funding land acquisition
Planning + Development
Land Acquisition and Development Finance Series, Part 3
This third article in the Land Acquisition and Development Finance series discusses tying up the land, due diligence, and financing
Sales
The Great Gender Debate
Do women make the best salespeople? Some in the home building industry think so
Planning + Development
Land Acquisition and Development Finance, Part 2
This second article in the Land Acquisition and Development Finance series discusses finding the land and doing the preliminary investigation and financial analysis
If You Can't Give Me All 6's
Customer satisfaction surveys are so popular because they provide valuable insights for companies looking for ways to improve customer relations