Management Succession Strategies for Home Builders
Every home builder, especially those past 50 years old, should be training a successor in the art and science of running the company
Five Customer Questions for Home Builder Sales Professionals
The goals of the new home sales professional are to understand the priorities of the customer and build builder value. You cannot wait for customer questions to begin this process.
Home Builders Cater to Cultural Differences
One size does not fit all when it comes to home buyers and their preferences. Data from the Joint Center for Housing Studies and the U.S. Census Bureau combined with home builder interviews provide a telling report on how Hispanic and Asian influences shape the way home builders design homes.
Minorities and the Home Building Industry
March 2007 New Product Report
PATH Report: Building Manufacturers Launch New Mold-Resistant Products
Softwood Makes a Hard Sell
A Traditional Green Home in the Neighborhood
Lighting Firm Partners with EPA to Reduce Waste
2007 National Sales and Marketing Award Winners
Now in its 26th year, the National Sales and Marketing Awards pay tribute to superior new-home sales and marketing achievements by individual sales and marketing professionals; home builders and associates; and sales and marketing councils.