Home building companies with the highest customer satisfaction ratings have experienced little decline in their stock prices compared to companies not known for outstanding customer service.
Every home builder, especially those past 50 years old, should be training a successor in the art and science of running the company
The goals of the new home sales professional are to understand the priorities of the customer and build builder value. You cannot wait for customer questions to begin this process.
One size does not fit all when it comes to home buyers and their preferences. Data from the Joint Center for Housing Studies and the U.S. Census Bureau combined with home builder interviews provide a telling report on how Hispanic and Asian influences shape the way home builders design homes.