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February 2021

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February 2021


Exclusive Research + Data

Off-Site Construction: A Real-World Study

Putting stick-framing vs. panelized systems to the test to see which yields better results in terms of labor savings, cycle time, and cost

The New American Home

Sign of the Times: The New American Home 2021

See how The New American Home 2021 highlights and serves a growing market of luxury urban living

Show Village

Show Village 2021: 3 Idea Homes for the Way We Live Now

Our 2021 Show Village encompasses three beautiful homes that perfectly reflect today’s consumer lifestyle needs, presented as an immersive online experience

Sales + Marketing Award Winners

Best of The Nationals 2021

These standout entrants from NAHB’s 2021 National Sales and Marketing Awards, “The Nationals,” reflect the changing times, with campaigns that focus on new normals

Innovation

Tech and Home Building: Garbage in, Garbage Out

Why do we see home builders making the same mistakes with technology time and again? 

Affordability

Stimulus Expands Financing for Affordable Housing

NAHB Housing Policy Briefing | Low-Income Housing Tax Credit will make more types of properties financially feasible and will significantly increase production

NAHB

NAHB—Making a Difference for Its Members

The National Association of Home Builders' advocacy efforts include educating lawmakers to shape policy outcomes at every level of government

Coronavirus Resources and Information

PPP 2.0: Kapitus' Ben Johnston on What Construction Companies Can Expect

The PPP is a great opportunity for small businesses hurt by COVID-19 to obtain much needed capital to pay bills, pay employees, and invest in getting back to business

New-Home Sales

A Message for New-Home Salespeople: Stop Trying to Sell Homes

You’re not in the sales business. You’re in the knowledge business

Sales + Marketing

Your Next, Best Sales Tool: 
the Marketing Technologist

How newly created sales positions in your company will drive success in an increasingly digitized reality

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