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Currently Reading

August 2017

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August 2017


Ashton Woods' Carrie Schonberg on Affordability, Design, and First-Timers

Ashton Woods launched Starlight Homes to target entry-level home buyers with monthly mortgage payments ranging from the high $700s to the low $1,000s.

House Styles

The Warm Side of Modernism

There's a warming trend in contemporary homes, and it speaks to buyer preferences


Homebuyer Purchases Boost the Economy

Buyers of new homes spend more on appliances, furnishings, and home improvement projects than the typical homeowner

House Review

House Review: Multifamily for the Single-Family Builder

For single-family builders that haven’t yet ventured into multifamily, these designs offer an approachable introduction

Energy Efficiency

Building Energy-Efficient Multifamily Homes

These U.S. Department of Energy Housing Innovation Awards winners show that small-scale multifamily is making big-time strides

Exclusive Research + Data

Exclusive Research: The Supply Side

Builders and architects share what they want from supplier relationships and which attributes would make them consider using a new product


Solar Decathlon 2017 Preview

Twelve collegiate teams will compete in 10 contests that evaluate factors including water use, energy efficiency, design cost-effectiveness, innovation, and market potential

Market Data + Trends

Paint Colors and Home Prices

Zillow’s 2017 Paint Color Analysis examined how paint colors affect a home’s average sales price

Digital Marketing

Virtual Bests In-Person Visits

Facing a super-fast housing market, buyers skip open houses and in-person visits in order to get a jump on the competition

Market Data + Trends

Inventory Correlates With Time on Market

Metros with the steepest drop in available homes also have fewer homes on the market after two months

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More in Category

Home builders can maximize efficiencies gained through simplification and standardization by automating both on-site and back-office operations 

Delaware-based Schell Brothers, our 2023 Builder of the Year, brings a refreshing approach to delivering homes and measuring success with an overriding mission of happiness

NAHB Chairman's Message: In a challenging business environment for home builders, and with higher housing costs for families, the National Association of Home Builders is working to help home builders better meet the nation's housing needs

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