Q+A
Ashton Woods' Carrie Schonberg on Affordability, Design, and First-Timers
Ashton Woods launched Starlight Homes to target entry-level home buyers with monthly mortgage payments ranging from the high $700s to the low $1,000s.
House Styles
The Warm Side of Modernism
There's a warming trend in contemporary homes, and it speaks to buyer preferences
NAHB
Homebuyer Purchases Boost the Economy
Buyers of new homes spend more on appliances, furnishings, and home improvement projects than the typical homeowner
House Review
House Review: Multifamily for the Single-Family Builder
For single-family builders that haven’t yet ventured into multifamily, these designs offer an approachable introduction
Energy Efficiency
Building Energy-Efficient Multifamily Homes
These U.S. Department of Energy Housing Innovation Awards winners show that small-scale multifamily is making big-time strides
Exclusive Research + Data
Exclusive Research: The Supply Side
Builders and architects share what they want from supplier relationships and which attributes would make them consider using a new product
Solar
Solar Decathlon 2017 Preview
Twelve collegiate teams will compete in 10 contests that evaluate factors including water use, energy efficiency, design cost-effectiveness, innovation, and market potential
Market Data + Trends
Paint Colors and Home Prices
Zillow’s 2017 Paint Color Analysis examined how paint colors affect a home’s average sales price
Digital Marketing
Virtual Bests In-Person Visits
Facing a super-fast housing market, buyers skip open houses and in-person visits in order to get a jump on the competition
Market Data + Trends
Inventory Correlates With Time on Market
Metros with the steepest drop in available homes also have fewer homes on the market after two months