Shari Morton is known in the building industry for her drive, tenacity, and innovative approach to online sales. But she says she would be equally happy surrounded by goats and herbs on a farm. Morton, who immigrated to the U.S. from Vietnam when she was 5, says she learned to speak English by singing along with her father to the 103.5 radio station in Los Angeles. From an early age, Morton liked to challenge the status quo and find a better way to do things.
Shared Drive, the online sales solution firm she co-founded in July 2021 to support small- and medium-size building companies, quickly grew from one employee and one builder client to 10 employees serving 12 builders. The company provides customized sales programs for each client’s needs and employs an entirely remote staff capable of serving builders around the world.
Earlier in her career, Morton designed an online sales and customer relationship management system when working for a real estate broker. She won the NAHB Online Sales Counselor of the Year Gold Award in 2017.
