Five things you didn't know about Reed Construction Dashboard
Home builders across the country are using RCD to benchmarks their performance against others in the industry. Read on to find out five uses that they have provided.
Builders Pit LEED-H Against NAHB Green in One-On-One Debate
Michael Chandler is a proponent of the NAHB’s green building program, while Steve Glenn firmly believes in LEED for Homes. Metaphors fly as the two builders engage in a lively discussion about the pros and cons of the two national certification programs.
Homebuilder's advice: Stick to Your Niche (Better Builder)
Stephen Olson of The Olson Co. shares the approaches his company takes within the California housing market.
Top policy agenda items for the housing industry in 2008
Professional Builder spoke to NAHB Vice President of Advocacy Bill Kilmer to find out what its top regulatory and legislative items are for the new year.
Customer Satisfaction
How to Use a Customer Loyalty Metric to Your Advantage
Though the widely used Net Promoter Score has come under attack, there are good ways to adapt this customer loyalty metric to the home building industry
Marketing experts offer homebuilder ad critique
In our first installment of the Professional Builder marketing critique, marketing and advertising experts weigh in on Charlotte, N.C.’s Simonini Builders Heydon Hall ad.
Renew and Invigorate
Something about Professional Builder has changed. It looks different. It even feels different. In truth, we have reformulated and redesigned the entire magazine, and we did so to better serve you.
Discussing the contingency objection and your options
You face hard decisions every day in every aspect of your job. When it comes to the contingency objection, it’s enough to make a person insane. Find out what you can do to overcome the contingency objection.
Build rapport to earn customer's sale
You can no longer afford to be aloof when closing a sale. Professional Builder columnist John Rymer explains why building rapport is essential to the sales process.
Construction Quality
5 Common Construction Mistakes
Avoiding these construction mistakes results in a higher quality, more comfortable, energy-efficient home at little extra cost to the builder. In these days of construction litigation, can you really afford to get it wrong?
