Builders prefer traditional approaches for market research, according to a survey of Professional Builder readers.
Profit management requires constant focus and proactive involvement to know the cost and to analyze the results of your marketing expenditures
In zero energy ready homes, all or most of a home’s annual energy consumption can be offset with renewable energy, significantly reducing annual electricity costs.
Wayne Yamano explains how he went from staining microscope slides in college to strategizing for Housing Giant Meritage Homes.
Discipline, focus, and lifelong learning earn two builders prestigious Lee Evans awards.
Industry consultant Noelle Tarabulski advises builders on what to do when they encounter stalled home sales.
Industry consultant Scott Sedam shares feedback from builders who offer 27 of their own lessons learned in response to a previous article.
The Bokka Group’s annual survey of homebuyer preferences sheds light on how builders can make better use of digital sales tools to turn prospects into customers.
House plans that fit right in for creating a pedestrian- and front porch-friendly community.