Scott Sedam and I are presenting at PCBC from 1:30 p.m. to 4:30 p.m. on June 5. The program is below and you can get your tickets right now at the PCBC website.
Living in a small sliver of the language pie Rosetta Stone enlarged, we owe a debt of gratitude to the public company. Rosetta has been shelling out billions of marketing dollars for years now.
Last week I went to the Chicago filming of “America’s Got Talent”, the NBC show that accepts all comers who don’t make it on American Idol, X Factor, The Voice, So You Think You Can Dance, et al.
One of the latest trends in community development is the farm—an integrated space for the production of organic food.
A number of homebuilders in the Washington, D.C., area have stopped using the term “master” to describe the largest bedroom in the house.
I despise the term Knowledge Worker. Why? Let’s start with the definition of Knowledge Worker and you can judge for yourself.
What if I told you there was a simple way to increase the production of your sales reps to provide a competitive advantage for your remodeling company and ultimately improved profitability and customer retention?
Six months ago we asked Bob Toll, the executive chairman of Toll Brothers, how he saw the market recovery playing out. Back then the home building market was clearly improving, but the extent and path of the recovery were hazy.
There are some characteristics that should be embedded in any New Product Development (NPD) process.
In an earlier blog post, I talked about being inspired by the home improvement shows on HGTV. But I know at least one builder who gets design ideas from other types of television programs, such as dramas and reality shows.
The housing market has changed so drastically in the last few years that it can be difficult for builders to stay current with their plan portfolio. Most every builder I work with has old plans they are offering that either need to be reworked or let go.
Would you ever use Twitter to announce your family dinner is being served?
Art and architecture lovers, rejoice: Tour season is about to begin at architect Philip Johnson’s Glass House campus in New Canaan, Conn.
His candor surprised me. I’ve never had anyone actually admit it.
You know The Golden Rule, right?
It has been long been said that “homebuilding is a local business” and as much as I’d like to think that Lean always transcends locality, that is not always the case.
Like Reese Witherspoon in a romantic comedy, this house flat out exudes charm. It’s a simple ranch that hits all the key marketing hot spots for today’s buyer. The open plan and long site lines also help it to live a whole lot larger than what it is.
Let’s take a closer look:
Active-adult communities sure have come a long way. We all know that the massive numbers of baby boomers hitting retirement age want to remain active in their golden years, and they’re very demanding about home and community design. But some of the newer projects coming online are over the top.