What Gen-Z Buyers Really Want in a Home
The fervor of planning for Millennials in the home building industry has now pivoted to Gen Z. So, what does this new generation want?
Post-Pandemic Trends: Working From Home
A greater share of workers are still working from home than before the pandemic and they're concentrated in the information, professional, and financial services sectors
Millennials on Top Again as Largest Homebuying Group
Millennials beat out Boomers as the largest homebuying cohort, according to a recent report, but Boomers remain the largest generation of home sellers
The State of Hispanic Homeownership
2023 saw a net gain of 377,000 Latino owner-households, the largest single-year gain in almost 20 years, a recent report finds
Gen-Z Homebuyer Must-Haves
To afford a home, Generation Z is willing to make compromises, but not on everything
9M Baby Boomers to Exit Housing Market by 2035—but Gradually
The latest Freddie Mac report finds the contraction in the housing market from Boomers making their exit won't be a dramatic wave but more like a receding tide
Housing Markets
Top 10 Cities Where Millennials Are Moving in 2020
Millennials are the leading homebuying cohort, so paying close attention to where they are moving can help home builders understand their buyer…
How Affordable Is the Average Home for First-Time Buyers?
Finding an affordable home in major cities was already a headache, but inventory shortages and rising home prices may push more listings further…
Renters Less Likely to Renew Lease Post-Pandemic
A rental market shake-up may be coming our way. Renters on both ends of the financial spectrum are considering ending their lease due to the…
Homebuying Sentiment Bounces Back After 10-Year Low, Concerns Remain
Homebuying sentiment climbed in May after two record-setting drops in March and April. The Fannie Mae Home Purchase Sentiment Index rose 4.5…
How Will the Pandemic Affect Millennial Homeownership?
Millennials had just started to settle down and buy houses in recent years, but the spread of coronavirus may change plans for many young…
Renters Embrace Self-Guided Tours for Flexibility, Control Over Showing
In order to meet new social-distancing requirements, some apartment operators are turning to self-guided tours to allow potential renters the…
Top 10 Housing Markets for Growth and Stability
SmartAsset rounded up the top 10 cities that have delivered in home price growth and stability for 25 years. The personal finance technology…
Buyers, Sellers Eagerly Await the Return of Open Houses
For all the glitz and glam of 3D and virtual home tours, buyers and sellers are aching for the return of open houses, according to a survey by the…
Urban Exodus to Suburbs Not Yet Playing Out, Zillow says
Waiting for a wave of city dwellers to rush to the suburbs? Zillow says not to count your chickens before they hatch. Though they’re seeing an…
Top 10 States Most Impacted by Coronavirus Pandemic
The housing market may be recovering, but some home builders are still picking up the pieces from declines in construction employment and…