Homeownership Gap Between Black and White Americans Widest in 100 years
Before the 1960s passage of anti-discrimination laws, Black homeowners were still doing better than they are today
The Mortgage Denial Rate Was 84% Higher for Black Applicants in 2020
A marginalized housing market leaves Black homeowners with less affordability and larger hurdles to jump
Millennials and Gen Z Put Off Homeownership Plans as Affordability Worsens
New generations of homeowners are increasingly hesitant to enter a post-pandemic housing market, and it’s not hard to understand why
A Home for the Ages: Sustainability, Health, and Attainability in One
The Sustainable, Healthier Home in North Canton, Ohio, is a model of energy efficiency, performance, and attainability for 55+ buyers
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Demographics
Millennial Buyers Are Flooding the Housing Market
Millennials are overtaking baby boomers to become the largest US adult population with a growing number of first-time buyers
Demographics
Single Female Buyers Outpace Men for Third Straight Decade
More single females are buying homes than men, but not without sacrifices
Market Data + Trends
Millennials Blame Boomers for Lack of Starter Homes
A nationwide housing shortage is sparking a generational debate
Market Data + Trends
High-Income Millennials Are Flocking to the Rental Market
Why would-be homebuyers are taking the rental route instead
Demographics
Baby Boomers Are Opting to Age in Place
With fewer boomers competing for homes, first-time buyers are finding more availability on the market
Smart Home
Independent Living and Aging in Place: Is Smart Home Technology the Key?
Technology is an ever-evolving solution to many of the problems we're facing, and senior interest in smart devices is a trend that has recently picked up momentum
Multifamily
Rent Burden Is Greater for Minority Households
Even in the most affordable cities where the rent burden is low, some groups of renters are paying relatively more for housing
Demographics
What Does the Typical Seller Look Like?
The increasing usage of remote viewing, 3D tours, and other digital options appears to be complementing the services of a real estate agent rather than replacing them as 82% of sellers used an agent to sell their home.
Demographics
The Birth Rate Is Nearly Unbelievable
This decline also has implications for housing and homeownership
Demographics
Millennials Don’t Shop Department Stores, But They Do Want Home Ownership
Not only are Millennials that largest adult generations, but they are the largest generation of home buyers at 37% and the majority are repeat buyers.
