Sales + Marketing
It's Not Easy (or Cheap) Being Green
Selling energy-efficient systems requires a bit of comparative math to make the value and savings more tangible to potential homebuyers
The details you don't know will hurt you
Respect your back-office help or you could be overwhelmed with trying to be efficient.
Leadership
Home Builders That Show Leadership in Action
These home builders take the responsibilities of leadership seriously, providing great examples of what leadership in our industry looks like today
Customer Satisfaction
The Irate Customer Is Coming to Get You
Bad reviews are a fact of business, but as more embittered consumers vent their frustrations on social media, those opinions can shape the perception of your brand
Customer Satisfaction
The New-Homebuyer's State of Satisfaction
Surveys reveal what customers are saying about how well home builders are delivering customer satisfaction and where they are failing
HHHunt customers are smiling
The 2013 BPAA winner for customer satisfaction shares its Golden Rule for creating fans.