What Gen-Z Buyers Really Want in a Home
The fervor of planning for Millennials in the home building industry has now pivoted to Gen Z. So, what does this new generation want?
Post-Pandemic Trends: Working From Home
A greater share of workers are still working from home than before the pandemic and they're concentrated in the information, professional, and financial services sectors
Millennials on Top Again as Largest Homebuying Group
Millennials beat out Boomers as the largest homebuying cohort, according to a recent report, but Boomers remain the largest generation of home sellers
The State of Hispanic Homeownership
2023 saw a net gain of 377,000 Latino owner-households, the largest single-year gain in almost 20 years, a recent report finds
Gen-Z Homebuyer Must-Haves
To afford a home, Generation Z is willing to make compromises, but not on everything
9M Baby Boomers to Exit Housing Market by 2035—but Gradually
The latest Freddie Mac report finds the contraction in the housing market from Boomers making their exit won't be a dramatic wave but more like a receding tide
Demographics
In a Volatile Market, Baby Boomers Are Coming Out on Top
The share of baby boomers closing on home purchases is rising, likely because a growing number of millennials and first-time buyers are being forced out of the for-sale market by sky high prices
Demographics
Could Gen Z Be the Dark Horse in a Recovering Real Estate Market?
Despite fears of a 2023 recession and persistent affordability challenges, Gen Z is taking the housing market by storm
Demographics
Single Women Continue to Outpace Men in the Race to Homeownership
Single women are dominating residential real estate despite a series of financial hurdles to homeownership
Demographics
International Buyers Are Flooding the US Real Estate Market—Here’s Where They’re Settling
Affluent international buyers are accelerating their home searches across some of the nation's most popular metros
Demographics
The US Homeownership Rate Is Increasing, but Along With It, a Racial Gap Is Widening
The homeownership gap between Black Americans and any other racial group is at its widest point in a decade
Market Data + Trends
As Housing Affordability Worsens, Multigenerational Buying Is on the Rise
First-time and repeat buyers are increasingly turning to multigenerational living to spend more time with loved ones and to save on housing costs
Demographics
Young Adults Who Returned Home During the Pandemic Are Now Moving Out
Young adults are spreading their wings and going solo after moving back into their childhood homes throughout the pandemic
Market Data + Trends
How the COVID-19 Pandemic Shifted Household Formation Among Young Americans
The mid-pandemic housing market offered young Americans a number of new homebuying opportunities. Here's how many took advantage ...
Market Data + Trends
Roughly 92% of Millennial Homebuyers Say Inflation Has Affected Their Purchasing Plans
Millennials are entering their prime homebuying years during one of the housing market's most volatile periods in history, but many are forging ahead anyway
Demographics
Single Women Are More Likely to Be Homeowners Than Single Men in 48 States
Single women own nearly 2.5 million more homes than single men and are more likely to be homeowners in 48 states across the U.S.