Sales + Marketing

In an industry where marketing and advertising budgets are often the first to go in hard times, The National Sales and Marketing Award…

Professional Builder held a one-hour discussion with three leading sales consultants, and what they said is worth a listen. A highlight of…

K. Hovnanian Homes is marking their 50th Anniversary of excellence in homebuilding and Southern California buyers are invited to partake in the celebration! To commemorate 50 years of building quality, this award-…

Each generation has its quirks. Generational expert and author Neil Howe broke down the generations and how to market to them in his keynote presentation at the fall Professional Builder Benchmark and…

Terry Jones, founder of Travelocity, has a good tip up his sleeve because so many home buyers — he cites 80 percent — search…

“World Wide Rave: Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your Stories”

by David Meerman Scott

The author of “A World Wide Rave”…

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